RFID: The tech shaking up fashion's inventory load
![The blockchain playbook: From LVMH's Aura to Arianee](https://i.redd.it/6357dyfblwv81.jpg)
Time for VeChain to make some moves. The market is ready.. : r/Vechain
![The blockchain playbook: From LVMH's Aura to Arianee](https://media.voguebusiness.com/photos/6082dcf4872649c4191eb9fc/master/w_1600%2Cc_limit/blockchain-voguebus-breitling-PR-21-story-inline.jpg)
The blockchain playbook: From LVMH's Aura to Arianee
![The blockchain playbook: From LVMH's Aura to Arianee](https://external-preview.redd.it/46VUz4KenBLCLEiQ9fG0x6Mphf8ntnt3tFKKyctuvfQ.jpg?auto=webp&s=567087bd03ece80483c456723f25c2f1d159076c)
Time for VeChain to make some moves. The market is ready.. : r/Vechain
![The blockchain playbook: From LVMH's Aura to Arianee](https://www.ledgerinsights.com/wp-content/uploads/2021/04/prada-cartier-louisvuitton.jpg)
Prada and Cartier join the LVMH Aura blockchain consortium - Ledger Insights - blockchain for enterprise
![The blockchain playbook: From LVMH's Aura to Arianee](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/03/09/db143c92-c231-47fa-a3a9-f99aa12e962e_b3ee84ec.jpg)
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
![The blockchain playbook: From LVMH's Aura to Arianee](https://auraluxuryblockchain.com/wp-content/uploads/2022/07/Aura_1_LUXURY_AUTHENTICATION_Thumb.jpg)
Customer journey – AURA
![The blockchain playbook: From LVMH's Aura to Arianee](https://media.voguebusiness.com/photos/5cd5630c32029c252713e2ce/1:1/w_2000,h_2000,c_limit/blockchain-may-19-50-50-bundle.jpg)
6 ways blockchain is changing luxury
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Aura Blockchain : the real reasons behind the consortium [Analysis]